Snowflake has announced that it is bringing its core capabilities — unparalleled performance, secure data sharing, and data protection — to Apache Iceberg tables, one of the fastest-growing open table formats, empowering organizations to activate data faster with zero data movement and open interoperability. As a result, Snowflake customers canRead More…

While AI agents promise to boost business productivity by automating complex tasks, their effectiveness hinges on access to high-quality structured and unstructured data. However, managing access control and maintaining strict privacy protocols while efficiently retrieving accurate information presents a significant challenge for many organisations. To address this problem, Snowflake isRead More…

Snowflake has announced its growing presence in the Middle East with the establishment of a new regional headquarters (RHQ) in Riyadh, Saudi Arabia, and general availability on Google Cloud in the Kingdom of Saudi Arabia, to better meet the Kingdom’s data residency and sovereignty requirements so that data can resideRead More…

Snowflake has announced its ‘End Data Disparity’ initiative, which brings together global leaders from across industries, and the data capabilities and collective power of Snowflake’s ecosystem — including partners and customers — to help address and reduce disparities in data quality, availability and access. As part of the initiative, SnowflakeRead More…

Snowflake has announced new AI features to its platform, enabling developers to effortlessly build conversational apps for structured and unstructured data with high accuracy, efficiently batch inference of large language models (LLM) for natural language processing (NLP) pipelines, and train custom models with GPU-powered containers — all with built-in governance,Read More…

Snowflake  has announced its participation at GITEX Technology Week 2024, the premier technology event held at the Dubai World Trade Centre. This year, Snowflake is set to demonstrate its cutting-edge solutions in Generative AI and data management, underlining its commitment to empowering businesses in the UAE and beyond. At GITEXRead More…

Snowflake has achieved the Dubai Electronic Security Centre (DESC) certification, enabling the company to extend its services to all markets within the Emirate of Dubai, including government and semi-government organisations. The DESC certification is crucial for cloud service providers operating in Dubai, ensuring they meet the stringent cybersecurity standards necessaryRead More…

Global technology leader Software AG and Data Cloud company Snowflake recently announced the expansion of their premium partnership to the Middle East at GITEX Global. StreamSets,  by Software AG, will now provide improved user productivity through ‘Transformer for Snowflake’, harnessing the power of cloud for Software AG’s Middle East customers.Read More…